This year Müller sponsored the Anniversary Games at the Olympic stadium. We worked with UK Athletics last year to brand their events in Red, White & Blue but with Müller sponsoring the British Championships and Anniversary Games the colour scheme was changed to Red & White.
We installed an arch within the stadium, over the VIP entrance and over the Müller hospitality marquee. We also decorated the VIP area with 10 balloon columns.
This is similar to the Alexander Stadium decorations in June which included a welcome archway and stadium arch for the athletes.
Some of the highlights of the event included Usain Bolt winning the 200m and Kendra Harrison smashing the women 100m record.
Müller